Cookie
Protocol
Soft Market Lane • Calgary, Alberta
This document outlines our technical approach to data tracking and user privacy under Canadian federal and provincial legislation.
Last Updated: 2024
1. Legal Framework
Soft Market Lane operates in compliance with Canadian privacy standards. This Cookie Protocol is designed to meet the requirements of the Personal Information Protection and Electronic Documents Act (PIPEDA) at the federal level, and the Personal Information Protection Act (PIPA) of Alberta.
As we provide digital guidance on the Canada Child Benefit (CCB), we recognize the sensitivity of financial and family-related data. Our use of cookies is limited to enhancing your experience and ensuring the structural integrity of our manual and calculation tools.
2. Definition of Cookies
Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit a website. They serve various functions, such as remembering your preferences, analyzing site performance, and ensuring that the interactive elements of our CCB guide function correctly.
Disclaimer: This protocol is a standard template provided for informational purposes regarding Soft Market Lane's digital practices and does not constitute formal legal advice.
3. Classification of Cookies
We categorize the cookies used on our platform into three primary groups based on their purpose and necessity:
A. Strictly Necessary Cookies
These are essential for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences or filling in forms.
| Example | Purpose | Duration |
|---|---|---|
| SessionID | Maintains user state across page requests | Session |
| OptInStatus | Remembers your cookie consent choice | 1 Year |
B. Analytical & Performance
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our CCB guide. They help us know which pages are the most and least popular.
| Example | Provider | Duration |
|---|---|---|
| _ga | Google Analytics | 2 Years |
| _gid | Google Analytics | 24 Hours |
C. Marketing & Targeting
These may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites.
Soft Market Lane currently limits marketing cookies to ensure maximum privacy for our users.
4. Consent and Legal Basis
Under Alberta's PIPA and the federal PIPEDA, we operate on the principle of Informed Consent. By continuing to use our website, you acknowledge the use of strictly necessary cookies. For analytical and marketing cookies, we seek your explicit consent via our preference center.
5. Managing Your Preferences
You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the Cookie Consent Manager or by adjusting your browser settings.
- Browser Controls: You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted.
- Global Privacy Control (GPC): We recognize GPC signals where technically feasible, allowing you to opt-out of tracking automatically.
- Third-Party Opt-Out: You may visit the Digital Advertising Alliance of Canada (DAAC) opt-out page to manage tracking across various networks.
6. Contact Information
If you have any questions about our use of cookies or other technologies, please contact the Soft Market Lane Data Privacy Officer at:
Data Protection Office
Email:
Phone: +1 (728) 123-6681
Address: 825 8th Avenue SW, Calgary, AB T2P 2T3